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Genshin Impact has made waves globally with its aggressive marketing

Genshin Impact Accounts Said to be the biggest international launch of any Chinese app to date miHoYo’s Genshin Impact has made waves globally with its aggressive marketing its advertisements emblazoned even in the subways of New York City Berlin and Singapore.

Back when Genshin Impact was first announced last year this lush open-world adventure bore some key similarities to Zelda: Breath of the Wild. Now over a year on Genshin Impact still hasn't shaken those comparisons but since the release of 1.0 last week it's clear it's so much more than a free-to-play clone of Nintendo's finest. That's evident from the numbers alone: Genshin Impact is now the "biggest global launch of a Chinese game ever" and is currently on track to gross more than $100 Million in its first month alone.

Genshin Impact

Genshin is built using a profit model called gacha with origins in Japan. Cheap Genshin Impact AccountsThe game is free to play but once players are there they spend lavishly to unlock loot boxes that come with rare characters and advanced weapons. One streamer on YouTube said he spent $400 in one day on Genshin and still hadn’t managed to snag his favorite character.

There is already a crazy amount of content for a free game: A long main story and lots of quests puzzles challenges and bosses — with a ton added already with their first update and more to come with future updates.

According to Sensor Tower Genshin impact grossed US$60 million in its first week ahead of PUBG Mobile and only just US$4 million short of the top grossing game Tencent’s Honor of Kings. By its second week after launch industry analysts revealed that Genshin Impact had grossed US$100 million meaning that it had recouped its production costs. And by Oct 21 2020 Genshin Impact was the top grossing game in 8 countries including China USA Canada and South Korea.

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